程序结构
The 商业荣誉计划 is an opportunity for Marketing & 商业分析(MKTBA) students to synthesize the learning from their major/concentration to tackle real-world projects with 一个 of our 商业荣誉计划 client partners. 参与客户端 organizations will sponsor a team of capable and motivated MKTBA students to work on a collaboratively defined strategic project which will have measurable outcomes 和交付件. 学生 will be given the autonomy to define the roadmap, timeline, and milest一个s for achieving agreed-upon goals. 学期结束时， student teams will present their findings and recommendations to the leadership team 来自赞助机构.
Beyond the Classroom: Creating Value, Not 首页work
The honors practicum provides students with a unique opportunity to apply their skills to real-world projects in real-world work settings. 课程每周开一次课， on Monday evenings, from 6:00 pm – 8:45 pm. Each class session is divided into roughly 三个部分, team check-ins, peer-teaching workshops, 行业的人.
每周团队签到
学生 work in teams directly with liaisons at their designated organization to come up with innovative programs and plans, mapping out solutions that will ultimately be implemented and maintained by the client organization. 学生 will have an opportunity to check-in during class; teams will also set additional meetings to work with each other and client liaisons during the week. 学生 are expected to dedicate approximately 10 hours per week to the Sbona Honors 程序.
同学互教研讨会
Our innovative peer-teaching model elevates the learning experience of both hard skills and soft skills through the course: students develop their technical know-how while simultaneously polishing important presentation and facilitation skillsets that are critical to success and advancement in the professional workplace. 学生们 in different teams from their client project teams in order to encourage further networking 关系发展. Each peer-instruction team identifies a relevant topic related to technical know-how or career development, then design and deliver a highly interactive workshop to their classmates.
We have found that the peer-teaching approach increases networking, engagement, retention of material, while fostering student creativity and professional development. 最近的主题包括:
- 校友网络
- Asana:简化了工作管理
- 线框图的Balsamiq
- Canva and effective design principles
- Career path exploration via Myers-Briggs
- Creating effective elevator pitches
- Dealing with difficult work situations
- 有效的邮件营销
- 形成，风暴，规范 & 执行:FSNP框架
- 谷歌分析
- 如何在面试中取得好成绩
- 工作场所无意识的偏见
- 领导风格
- LinkedIn社交网络
- 公众演讲
- 写出色的求职信
行业的人
Each semester, students across the 商业荣誉计划 meet and learn from the wisdom and experiences of a wide variety of respected industry professionals who speak on a wide variety of topics, including project management, ethical leadership, understanding the metaverse, leading with a JEDI (justice, equity, diversity, inclusion) mindset, the power of persuasion, why marketing is everything for entrepreneurial businesses, 还有很多很多.
One of our most recent sessions featured 硅谷 entrepreneur Rahim Fazal’s talk entitled: Building A Successful Career in Tech—No Coding Required (aka How Getting Fired From McDonald's Changed My Life).
